VOlUME 03 ISSUE 10 OCTOBER 2024
Do Van Dung
Ho Chi Minh City University of Fine Arts, Ho Chi Minh City, Vietnam
DOI : https://doi.org/10.58806/ijsshmr.2024.v3i10n05Google Scholar Download Pdf
ABSTRACT
The vitality of the Graphic Design industry in Ho Chi Minh City is as strong as the economic development here, always exploring, innovating and developing to build a fuller and better life. The development of the Graphic Design industry is part of the development of the goods industry, retail services, commerce, etc. This is also a measure of the prosperous development of the new and free economy. The market economy that existed in Ho Chi Minh City before 1986, especially before 1976, had many impacts on the Graphic Design industry here. On the other hand, the development of the Graphic Design industry from the time the French arrived in this land until the period before 1986 has contributed significantly to the development of the city's economy and the aesthetic life of residents people.
KEYWORDS:Graphic design, aesthetic life, Ho Chi Minh City, market economy, influence.
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